Efficiency through AI is great, but never at the cost of your data. AlpineAI gives critical sectors in Europe full data control – by not relying on global platforms.

I teamed up with AlpineAI to sharpen their website messaging, translating independent Swiss infrastructure into a high-trust copy system in German and English. Designed for healthcare, public administration, and research, our positioning targets institutions with no time—and data—to lose.

Beyond the web copy, I defined their brand voice in a two-page ToV guide, giving the team a practical template to prompt their own models and produce on-brand copy in-house. Very grateful for an smooth collaboration that puts European tech independence into practice.

Time active:
March & April 2026

Credits:

Final Approval: Daniela Suter (COO & Finance Head), Pascal Kaufmann (CEO & Board Member)

Brand Strategy: Anna-Stephanie Gurt
UX Design: Pascal Sonder